Every big business in contemporary times requires some such CRM software that takes care of all the complexities. Imagine having a road map that provides all the details at a glance. The dashboard does bring together diverse elements and it does appear that the entire scenario is visible with a few clicks. While it seemed certain that the software does have the power to manage such a load of information, the reality is better than any dream. Imagine those big hotels that do roaring business each day with perhaps a hundred guest rooms and several restaurants. Further, the hotel chain may have several branches spread out across a few nations. Each branch would administer the seemingly impossible to manage data by means of the Hotel Sales Software with great ease.
The S.M.A.R.T framework
Through the CRM, it is possible to be Specific and Measurable, Action-Oriented and Realistic, besides being Trackable. All the hotel staff do not work at a single destination within the premises of the building. Some are out shopping for raw materials while others are attending meetings or court cases. Sales staff is busy canvassing. The CRM keeps track of who is where and informs how they may be contacted. It is thus possible to keep in touch across long distances and busy schedules. A compact working force that knows who is where and doing what is active and dynamic with little waste of time.
Businesses primarily motivate sales
Getting serious about the sales funnel is achieved very effectively. Leads are managed well to ensure that follow up action is carried out. Priorities are sorted out with staff assigned to such follow up action. Revenue generation became so much simpler with a few simple clicks. Building strategies to earn the long time loyalty of clients just got so much easier by bringing them all under one roof.
The entire map is highly visible with all the details
Running a competitive business is no less than fighting a battle with certain ethics, of course. Get the entire view in terms of the monthly, weekly or daily information. All the information is live like watching the new channels on television with all the updates as soon as they happen. Some aspects are the House Market Volume, Positioning, the Revenue & Budget Goals, Competitive Set Analysis and much more. Hotel Sales Software really has no limits and is all accommodating.
Generate reports like the Annual Marketing Plan report with a click. Earlier, all the information belonged to bulky hard copy files that are now blended so well together and making a lot more sense.
Editing and updating relevant information
With all the software tools gifted by technology, maintaining the information and making changes according to need has become a dream. Getting new clients and incomes would be entered within a few minutes. Deleting, updating and adding statistics would be easily done. The grids work out so well in presenting tabulated information, facts and figures and other relevant information so accurately. Contact information, addresses, phone numbers are all there to be accessed from any location with the password and the internet.
Marketing and productivity
At a glance, the entire organizational structure is visible. How is the sales team working? How is the time spent? Prospects may be studied as definite or weak chances. Adopting the Calendar view, weekly activities could be organized with a positive approach. Market segments are better understood and the sales targeted more specifically. Tips are distributed to motivate better sales.
Controlling and motivating the workforce
Like the driver of the bus, not only is communication established live with all the workers at all times, but motivating messages and important notices, announcements and reminders are regularly passed along. The communication takes the place of physical meetings that would otherwise be cumbersome for so many employees to attend amidst the duties, some at faraway locations. Remote meetings and putting heads together are happening all the time to bring cohesion and unity.
Hotel Sales Software is the best thing that could have happened and it positively impacts the hotel, tourism, hospitality and catering sectors that have many branches in corporate surroundings. One can imagine the many applications like yachts and resorts, guest houses and eating establishments in holiday destinations. With the tourism industry rapidly growing as people travel more and more for work and pleasure, the software is proving to be a mighty blessing for all concerned in improving productivity, sales, cooperation and revenues.
The writer of this article is a veteran with four decades of experience in the tourism and hospitality industry. He wishes that the Hotel Sales Software by INNtelligent CRM with all the administrative advantages was available much earlier.
Article Source: http://EzineArticles.com/expert/Harikrishna_Patel/2267847